Reputable & Corporate
BrutMOD
For organisations that need clarity without decoration.
Typography-first, grid-led, fast to deploy. No gradients, no mood boards, no trend-chasing. Just strong systems and clean decisions.
Enter BrutMOD →
CODE:EMOTION
Design at the Intersection of Code and Emotion
I'm Arthur Schmidt-Pabst,
a multidisciplinary designer in Berlin.
I design systems, tools, and narratives at the intersection of code and emotion.
Two studios. One methodology.
One very strange creative practice.
Conscious & Sustainable
Empathy
For NGOs, ethical brands, and mindful businesses.
Websites, campaigns, and tools designed with genuine care — minimal, accessible, and built to last.
Enter Empathy →
Extraordinary & Nerdy
AOTSP
AOTSP — The Augmented Order of the Schmidt-Pabst.
Not a studio. A creative universe.
Board games, street games, AI-assisted systems, weird briefs, and narrative tools for nerds, game designers, and brands that find conventional agencies tedious. If you're here because something felt strange yet right — welcome!
Enter the Order →
The Methodology
JBA
Judgment Before Automation.
The framework behind all of it.
How to build with AI without losing architectural control — applied across design, development, and systems thinking.
Read the framework →
Currently in Development
- NC Tarot A system-design case study: AI-assisted illustration, human-led art direction, shipped at scale.
- CONTEXT/CTX Designing a semi-automated editorial system for a dialectic news site about AI.
- AI for Creatives Building learning systems for non-technical creatives working with emerging tools.
- Street Games Designing participatory systems that turn cities into playable narratives.
- The Veil A speculative system exploring AI, myth, and human agency.